The style of marketing communication is affected by the development of modern communication technology.
现代通信技术的发展对企业的营销方式产生诸多影响,导致运用传统通信技术的"面对面式"的营销沟通向运用现代通信技术的"非面对面式"营销沟通演变。
Then how important it is? How much can it makes influence on the consumption estimate of consumers? What about the present stage of marketing communication in the true market? What is the next content of improvement in marketing communication? Such series questions will be discussed deeply later in this thesis.
营销沟通在学术界和企业界都被认为是企业工作的重要内容,那么,营销沟通到底占有怎样的地位?它能再多大程度上影响消费者对购买的综合评价?目前营销沟通的落实究竟怎样?以后需要进行怎样的改进?这一系列的问题都将在本文通过量化的调查分析进行深入的探讨,从消费者在具体真实的消费中的行为和感受中找到营销沟通地位和营销沟通的开展情况的相关答案。
Based on the generalization of essence of MICE activities, this essay proposes that MICE is a marketing communication service in forms of onsite gathering, consisting of relevant activities such as conference, display, festivals, and events.
本文立足于对会展活动的本体概括,提出会展是一种以现场聚集为形式的营销沟通服务,其外延包括会议、展览、节庆、赛事以及其他相关活动。
Marketing Communications for Non - Profitn Organizations: A Case Study on Hope Project by China Youth Development Foundation;
非营利组织的营销沟通——以中国青少年发展基金会之希望工程为例
An Analysis of the Marketing Communication in the New Media Age;
新媒体时代营销传播的有关问题探析
To Research the Operation Model of Integrated Marketing Communications of "Swellfun" Alcohol;
“水井坊”酒整合营销传播模式研究
Research on Marketing Communication for Second-hand House Trading Agent of Wuhan;
武汉二手房中介公司营销传播研究
This essay analyzes the trait,function and effect in Pu\'er tea reporting and inspects the merits and faults in Pu\'er tea marketing communications by focusing on the reports in Chun Cheng Wan Bao from the year 2004 to 2008.
本文以昆明市《春城晚报》2004年到2008年关于普洱茶的宣传报道为例,分析了媒体对普洱茶宣传报道的特点、作用和效果,探讨普洱茶营销传播中媒体策略的成功与不足。
The enterprise marketing communications must pay attention to the influence of new media,give play to the advantages of new media,and innovate means of marketing communication,so as to grasp the consumer demand and occupy the market.
企业营销传播应对新媒体强大的影响力予以充分重视,并利用新媒体渠道多,反馈及时,互动性强等特点,不断创新营销传播手段,把握消费者需求,占领消费市场。
A Study on Internet Fashion Marketing Communication and Consumer Behavior in China & Korea;
中韩因特网服装营销沟通与市场研究
The Research of Models of Interactive Marketing Communication on the Internet;
Internet环境下交互式营销沟通模型研究
Analysis on Important Factors of Marketing Communication Validity;
浅议影响市场营销沟通有效性的要素
Optimal decision on integrated marketing communications of two media;
两媒体整合营销沟通方案的最优决策
A Research on Marketing Public Relations and Integrated Marketing Communication under Internet-Media Envioronment;
网络媒体环境下的营销公关与整合营销沟通研究
Research on Integrated Marketing Communication and the Application in Hotel Brand Spread;
饭店品牌传播中整合营销沟通应用研究
The Relativity between Marketing Communication and Consumers Estimate;
营销沟通与消费者购买评价的相关性研究
Marketing Communications for Non - Profitn Organizations: A Case Study on Hope Project by China Youth Development Foundation;
非营利组织的营销沟通——以中国青少年发展基金会之希望工程为例
A Study of Effective Communication Model in the Process of Marketing Management;
企业营销管理中的有效沟通模式研究
Marketing Channel Conflict Management: The Impact of Culture on Channel Communication;
营销渠道冲突管理：文化对渠道沟通的影响
The Influence of Communication Intrusiveness on the Effectiveness of Integrated Marketing Communication;
沟通渠道的冒犯程度对整合营销传播效果的影响
Impact of Cultural Difference on Interfirm Communication in International Marketing Channels
国际营销渠道中文化差异对于跨组织沟通行为的影响
The impact of social capital and guanxi orientation on interfirm communication in marketing channels;
社会资本与关系导向对于营销渠道中企业之间沟通方式与策略的影响
Brand Communication in Psychological Review
从概念的符号表达到沟通的价值创造——知识产品营销时代的广告变革
Other communication way, in-charged by the Sales Department
其他沟通方式,由销售部负责.
B2B sales experience, strong presentation and communication skills.
机构业务销售经验，很强的沟通技巧。
The Internal Communication of Corporate Strategy: A Discussion on Strategy Communication Model;
企业战略内部促销——战略沟通模式初探
Integrative Marketing Strategies for Turpan Grape Valley Scenic Spot;
新疆吐鲁番葡萄沟景区旅游市场营销组合策略