No other medium can match television for the volume of popular cultural texts it produces and the sheer size of its audiences.
菲斯克在自己的电视研究中注重运用符号学方法去研究电视文本、电视观众以及电视文化在意识形态中的霸权建构关系 ,在他眼里 ,符号学是揭示接受者接受信息认识途径的有效方法 ,而符号学特定的研究视角和研究领域 ,特别是其对“意义”的基本认识给了他很大的启发 ,决定了他的电视研究对接收者 (也即观众 )的角色予以特别的关注。
Some Ideas about Establishing Science of TV Viewers;
关于建立电视观众学的思考
What should be pointed out is that the influence of the TV ads receiver is just as important as that of the TV ads influence on the TV ads receivers.
研究语境因素对于电视广告有着十分重要的意义 ,电视广告的成败很大程度上取决于语境因素的应用 ;语境因素中的三个方面在不同的电视广告中应有合理的表现 ;电视广告的交际模式包含了电视广告主和电视广告观众之间的双向交流 ,电视广告观众的语境因素对电视广告有一定的反作用。
television viewing group [Television Viewing Advisory Scheme]
电视观众咨询小组〔电视观众咨询计划〕
The television audience aggregated 30 millions.
电视观众合计达3000万人.
A bill of fare is very helpful to TV viewers.
节目单对电视观众来说非常有用。
regional advisory panel [Television Viewing Advisory Scheme]
总区咨询委员会〔电视观众咨询计划〕
Letters from viewers express their dissatisfaction with current programmes.
电视观众来信表示对当前节目不满.
The Significance and Ways about the "Four Levels" of Television Viewer Investigation;
电视观众调查“四级化”的意义和途径
the spectators applauded the performance; television viewers; sky watchers discovered a new star.
观众为表演鼓掌喝采；电视观众；天空观察者发现了一颗。
An Empirical Study of Television Audiences' Viewing Behaviors--Based on Beijing Audience Market
电视观众收视行为的经验分析——基于北京市电视收视市场
Indignant viewers have been writing in to complain of the moral content of plays.
愤怒的电视观众一直向电视台写信，抱怨电视剧的内容不健康。
How do viewers receive programs from cable television companies?
观众怎样才能收看电缆电视的节目？
"It is watched by 5.3 million ticket-paying viewers, as well as a television audience of 4 billion."
全球将有530万观众赴现场观看,还有40亿观众通过电视观看比赛。
prime time( in broadcasting)time when the highest number of people are watching or listening
（广播或电视的）黄金时间（观众或听众最多的时间）
Television provides a captive audience for advertisers.
电视为广告客户提供受制观众。
TV subtitles for the hard of hearing
电视中为听力差的观众加设的字幕.
That TV play caused a mild flutter among the viewers.
那出电视剧在观众中稍稍引起轰动。
Television advertisers can exploit a captive audience.
电视广告商能利用被动观众.
TV programs must cater for many different tastes.
电视节目必须满足观众的不同爱好。
TV stations compete strongly in attracting more audience.
电视台为吸引更多的观众而竞争激烈。